Friday 25 March 2011

Advertising shoot in Africa, Brazil and Bali.

I was commissioned by Ogilvy Primary Contact to shoot a series of 48 sheet ads for crops company Syngenta.The locations were in Bali, Africa and Brazil.Using local production companies, we sourced the right locations and cast local people for the shoot.
 

Saturday 5 March 2011

Rio Carnival floats

This weekend sees the biggest party in the world kick off in Rio de Janeiro. Rio Carnival is a wild 4 day celebration culminating in  the samba parade. The carnival floats are an essential element of the parades and when the party finishes they are taken and stored in warehouses so that the parts can cannibalized for the creation of new floats in later years. Last year whilst shooting an Ad in Brazil I came across the warehouses when I was exploring some of more dodgy parts of Rio. Images from this project can be seen below.